New Common Tag Format - Jun 15, 2009
A group of web companies--Yahoo!, AdaptiveBlue, DERI (NUI Galway), Faviki, Freebase, Zemanta, and Zigtag--have created a new tagging format for Web pages called Common Tag. Read More
Google on the Prowl for Possible Acquisitions - Jun 12, 2009
After laying off workers, cutting back on unprofitable programs, and generally reigning in spending, Google is once again on the prowl for possible acquisitions, Reuters reports. Read More
Wolfram Alpha Launches New Updates - Jun 11, 2009
Nearly three weeks after the launch of the new computational search engine Wolfram Alpha, the company made live on Monday its first wave of updates as part of its "ongoing, long-term development process," according to the official blog. Read More
Bing Boosts Microsoft's Search Performance - Jun 10, 2009
Preliminary data from comScore has reinforced earlier findings that Bing is poised to grab a share of the search market from Yahoo and Google. Read More
Bing Jumps to Number Two Spot, Overtaking Yahoo - Jun 08, 2009
Within days of launching, Microsoft's new search engine Bing managed to nab the number two spot in terms of market share, overtaking Yahoo in the United States and worldwide, according to data from StatCounter Global Stats. Read More
Dramatic Increase in Viewership at YouTube - Jun 05, 2009
U.S. internet users watched 16.8 billion online videos in April, accounting for an increase of 16% versus the previous month, according to data from the comScore Video Metrix service. Read More
Google Squared Goes Live - Jun 04, 2009
Google Squared, which Google announced in mid-May, is now available in Google Labs. Read More
Twitter Still Not Popular With Generation Y - Jun 03, 2009
Although 99% of Generation Y consumers, individuals between the ages of 18 and 24, say they have an active account on at least one social networking site, only 22% of this same age group say they use Twitter, according to a new study from the Participatory Marketing Network. Read More
Social Networking Sites See 83% Year-Over-Year Increase - Jun 02, 2009
The rise of social networking sites continued in April 2009, according to Nielsen Online data, with an 83% increase in the time spent on these sites over April 2008. Read More
Microsoft Launches New Search Engine - Jun 01, 2009
Microsoft Corp. last week unveiled its newest search engine, Bing, which will be available worldwide on June 3. Read More
Businesses Increasingly Turn to Twitter for Marketing Operations - May 29, 2009
Despite problems with retention, Twitter has quickly become an important social media tool for businesses, particularly small businesses. Read More
Yahoo! Adds New Filter to Image Search - May 28, 2009
Yahoo! has developed a new filter for Yahoo! Image Search that will allow users to access images that are available for reuse. Read More
McAfee Identifies Riskiest Search Terms - May 27, 2009
Internet security company McAfee, Inc. recently released a report describing the web\ Read More
Yahoo! Improves Smart Ads - May 26, 2009
Yahoo! announced last week that it has expanded its Smart Ads program by combining its reach and user knowledge with new ad-serving technology from third-party providers. Read More
Google Launches New Chrome - May 25, 2009
Last week, Google launched a new version of its Google Chrome web browser. Read More
Study Downgrades Social Media for Marketing - May 22, 2009
Social media has reached its tipping point, with 80% of the online population now using it in some form and more than half on a regular basis, according to a new report released by Knowledge Networks. Read More
Study Says Social Media Has Yet to Prove Marketing Prowess - May 21, 2009
A recent study by Knowledge Networks shows that even though 83% of the Internet population ages 13 to 54 engages in social media use in some form, social media has failed to prove its marketing prowess. Read More
Twitter Co-Founder Says Monetization Will Not Revolve Around Ads - May 20, 2009
Twitter co-founder Biz Stone recently told Reuters that monetization of the microblogging service will not include advertising, the staple of many search engines' and web startups' revenue. Read More
YouTube Ranks as Top Video Web Brand; Hulu Still Growing - May 18, 2009
Although YouTube maintained its position as the top video web brand in the US, with 5.5 billion total streams in April 2009, Hulu's exponential growth earned it the number two spot last month, with a total of 373.3 million streams, according to data from Nielsen Online. Read More
CDC Website and Social Networks Top Sites in April 2009 - May 18, 2009
ComScore's April 2009 U.S. online activity data shows that the website for the Centers for Disease Control (CDC) and social networking sites were top sites for the month. Read More
Paid Search Traffic Falls 26% - May 15, 2009
Hitwise data recently showed that paid traffic has fallen 26% in the last year for every major category tracked, including automotive, food and beverage, and health and medical, with the exception of education. Read More
Yahoo! Sites Leading U.S. Display Ad Publisher; AT&T Leading Display Advertiser - May 14, 2009
Yahoo! Sites ranked as the top U.S. display ad publisher in March while AT&T came in as the top display advertiser in the same month, according to recent data from the comScore Ad Metrix service. Read More
Online Spending Remains Strong Despite Recession - May 14, 2009
Despite the recession, 41% of consumers plan to spend as much money shopping online as they did one year ago, according to the first monthly "2009 Online Buyer Economic Trend Study" by Performics and ROI Research. Read More
Google Announces Search Options, Rich Snippets, and Google Squared - May 13, 2009
Yesterday, Google announced three new updates to its search service. The first, called Search Options, helps users prune their results and generate different views to locate desired information. Read More
Women Turn To Blogs for Information over Social Networking Sites - May 12, 2009
Women are nearly twice as likely to use blogs than social networking sites as a source of information (64%), advice and recommendations (43%), and opinion-sharing (55%), while they are 50% more likely to turn to social networking sites as a means of keeping in touch with friends and family (75%), according to the 2009 Women in Social Media Study conducted by BlogHer, iVillage, and Compass Partners. Read More
Study Shows Online Ads Pique Internet Users' Interests - May 12, 2009
Online advertising elicits an active response from 52% of Internet users, according to the "Search Engine Marketing and Online Display Advertising Integration Study" conducted by Forrester Consulting for iProspect. Read More
Twitter Search to Start Crawling Links and Indexing Content - May 11, 2009
Although rampant rumors of an Apple buyout have been swirling around Twitter, Twitter's only confirmed news in the past week had to do with the service itself—more specifically its search component. Read More
Weak Economy Paves Way for Social Media Marketing - May 08, 2009
According to an industry study conducted by Forrester Research for Shop.org, online retailers are turning from traditional advertising to more affordable tools such as Facebook.com, Twitter, and email as they seek market share or try to keep customers, reports the Associated Press. Read More
Wolfram Alpha to Launch Soon - May 07, 2009
Later this month, Wolfram Research, British physicist Stephen Wolfram's software company, will unveil Wolfram Alpha, its new "computational knowledge engine." Read More
Rumors Surface That Apple May Buy Twitter - May 06, 2009
Despite Twitter Co-Founder Biz Stone's recent statement the company is committed to "building a strong, independent Twitter Inc.," rumors have once again surfaced that Twitter is up for acquisition—this time by Apple. Read More
Study Finds 60% of Twitter Users Quit After First Month - May 05, 2009
lthough Twitter, helped by its growing legion of celebrity users, has become ubiquitous in social media, the microblogging service faces retention challenges that may encumber its continued growth, says a Nielsen Online report. Read More
H1N1 Virus Spreads Online - May 05, 2009
As the number of people infected by the H1N1 virus continues to increase worldwide, U.S. consumer search activity related to the term also increased during the week ending April 26, 2009 compared to the previous week, according to a recent study released by comScore. Read More
Local Search Grows at a Faster Rate than Overall Online Search - May 04, 2009
A new study from the Yellow Pages Association (YPA) conducted by comScore shows that local search is growing at a much faster rate than overall online search. Read More
100 Days of Obama Reflected in Photos and Yahoo! Searches - May 01, 2009
In light of President Obama's 100th day in office, the White House has released a collection of 300 photographs that are available for the public to view on Flickr. Read More
Online Video Viewing Jumps 11% in March 2009 - May 01, 2009
ComScore's Video Metrix service reports that online video viewing increased 11% between February 2009 and March 2009 as U.S. Read More
New Google Updates to AdSense Policies - Apr 30, 2009
Google recently announced several updates to its AdSense program policies page. Read More
Economic, Learning, and Social Motivations Driver Twitter Users - Apr 29, 2009
A recent study by MarketingProfs, LLC revealed that Twitter users have a variety of motivations when it comes to tweeting, counter to the popular perception that tweeting is strictly an ego-fueled or business-motivated activity. Read More
Facebook Opens Stream API to Developers, Users Can Access Stream Anywhere - Apr 28, 2009
The popular social networking site Facebook has opened its most celebrated feature—the stream—through the new Facebook Open Stream API for developers. Read More
Online Social Networking and Video Cause "Dramatic Shift in Global Online Landscape" - Apr 28, 2009
According to a new report from The Nielsen Company, online social networks and videos have caused "a dramatic shift in the global online landscape" for both consumers and advertisers. Read More
Yahoo! Names New Senior Vice President of Customer Advocacy - Apr 27, 2009
Yahoo! announced last week that Jeff Russakow has been appointed the new senior vice president of customer advocacy. Read More
U.S. Internet Users Go Online for Tweeting, Financial Advice, and Travel Planning in March 2009 - Apr 27, 2009
New data from comScore Media Metrix shows that U.S. Internet users went online in March 2009 for travel planning, financial advice, and tweeting. Read More
Social Media and Search Engine Optimization: A Symbiotic Relationship or Separate Spheres? - Apr 23, 2009
With all of the ado being made about social media/networking sites such as Twitter, Facebook, Digg, MySpace, and LinkedIn, etc., the Internet is bulging with links. Read More
Premier Advertising and Marketing Tradeshow ad:tech Comes to San Francisco - Apr 23, 2009
ad:tech, an industry tradeshow for media, marketing, and technology professionals, is taking place April 21-23, 2009 in San Francisco, California. Read More
UK Retailers Receive Less Paid Search Traffic - Apr 23, 2009
With the growth of social media, the proportion of search traffic that UK online retailers receive from paid search listings has fallen from 27.8% in March 2008 to 22.5% in March 2009, reports Hitwise UK Research Director Robin Goad. Read More
Social Networking Sites Less Popular Than Media Depicts - Apr 23, 2009
Despite media depiction, not everyone is tweeting and opening Facebook and MySpace accounts, Harris Interactive reports. In fact, 51% of Americans do not engage in any of the three aforementioned social media/networking sites, a recent Harris poll showed. Read More
Yahoo! First-Quarter Results - Apr 22, 2009
ahoo! released its first-quarter profits yesterday of $1,580 million, revealing a decrease of 13% from the first-quarter of 2008. Read More
Google Includes Profiles in SERPs - Apr 22, 2009
Vanity searches have reached a new level with Google's announcement that it will now include Google Profiles at the bottom of its search engine results pages (SERPs). Read More
Ask.com Resurrects Jeeves in the UK - Apr 21, 2009
After a three-year hiatus, the Internet's favorite butler-cum-savant, Jeeves, is back. Ask.com retired Jeeves in February 2006 after 10 years of service. Read More
Facebook Opens Voting Period to Active Users - Apr 21, 2009
Facebook has announced that users can now vote on which documents they want to serve as the foundation for governing the site. Read More
March U.S. Search Share Rankings - Apr 16, 2009
Americans conducted an estimated 9.5 billion searches in March, representing a year-over-year (YoY) increase of 16.7%, according to a recent report by Nielsen Online. Read More
Google Creates Timeline of News Articles, Promises More Features to Come - Apr 16, 2009
Last week, Google introduced a "timeline of articles" feature in Google News that chronicles the order in which news stories develop. Read More
Facebook Grows Worldwide - Apr 15, 2009
Facebook is the sixth most popular Web property in the world, according to a recent report by comScore. With 275 million visitors worldwide in February, the social networking site has seen a 175% increase from last year. Read More
Google Finance Begins Accepting Image-Based Ads - Apr 15, 2009
The latest update to Google's advertising services is the addition of image-based ads to Google Finance. Read More
Twitter Driven by Older Crowd - Apr 14, 2009
Contrary to popular belief, Twitter is not just for young adults ages 18 to 24. While this age group has often been identified as the first to adopt social media, recent statistics from comScore reveal that the majority of Twitter users worldwide are actually between 25 and 54 years old. Read More
Online Advertising Expected to Fall by End of 2009 - Apr 13, 2009
While online advertising in the U.S. increased by more than 10% overall last year, the sudden slowdown in the fourth quarter prompted media analyst Screen Digest to predict a 5% drop in 2009. Read More
AP Launches Initiative to Protect Content Online - Apr 13, 2009
At the recent Associated Press (AP) annual meeting in San Diego, the AP Board of Directors announced an initiative to protect its content from online misappropriation. Read More
YouTube Expands Click-to-Buy to Eight New Countrie - Apr 13, 2009
If YouTube's recently expanded Click-to-Buy e-commerce platform is successful, Credit Suisse may have to redact its previously estimated $470 million loss for the online video site this year. Read More
Yahoo! Search Boss Introduces New Tools - Apr 10, 2009
Yahoo! announced today that it is adding three new tools to its open search Web services platform, Yahoo! Search BOSS (Build Your Own Search Service). Read More
SEMs Embrace Behavioral Targeting, Video, and Mobile Search - Apr 10, 2009
The "2008 State of the Market" survey recently released by the Search Engine Marketing Professional Organization (SEMPO) shows that behavioral targeting, local search, video search, and mobile search top the list of initiatives favored by search engine marketers (SEMs) in the U.S. Read More
Credit Suisse Predicts YouTube May Lose $470 Million This Year - Apr 07, 2009
A recent report by global financial services company Credit Suisse estimates that Google's hottest property, YouTube, could lose as much as $470 million in 2009, despite generating $240 million in revenue for a 20% year-over-year (YoY) increase. Read More
Social Networking Increase in Americans Defines New Form of Entertainment - Apr 07, 2009
Since 2006, social networking among U.S. broadband users has increased a whopping 93%, according to a recent report from Netpop Research, LLC. Read More
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